Northern Virginia

Northern Virginia has become a top technology hub in the U.S., but the persistence of thousands of unfilled jobs each year was threatening its leading position. Then Amazon chose to set up its HQ2 nearby, putting more urgency on local leaders. We teamed with the Fairfax County Economic Development Authority on building a brand new talent attraction website, PR, advertising and SEO program to raise the region’s profile among relocating tech talents, connecting them with hiring companies while showcasing the area’s livability attributes.

We found a partner who could not only help us execute, but also counsel us on best practices from around the country and around the world.”

— Michael Batt, Vice President, Talent

The website generated more than 355,000 visits, representing more than 87% of all traffic to the site.

Visit the Site →

883% Lift

In non-advertising traffic versus the previous year.

43,532 Job Views

Views were generated for local employers via advertising alone

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